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B2B Writing Success Member Update — 4Q 2018
Date: October 31 2018 Time: 12:00 noon Eastern Time Topic: B2B Writing Success — Member Update Presenter: Charlotte Hicks We’ve got the best takeaways from the AWAI Copywriting Bootcamp to share and...
View ArticleVideo Tip: How to Avoid Payment Problems
Date: October 26 2018 Topic: Video Tip: How to Avoid Payment Problems Presenter: Ed Gandia In this video tip, Ed Gandia reveals how you can easily eliminate a common freelance problem — collecting your...
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Reality Blog: Where to Find B2B Copywriting Clients
I knew it was coming. And, I was NOT prepared for it. “Daddy… where do babies come from?” Yeah, it was THAT question. The first time it came from my son. I struggled through it as best I could. Did a...
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When a Prospect Already Has a Go-To Copywriter…
“Sorry, we’re already working with another writer…” Ever have a prospect tell you that? It’s happened to me a few times. In some cases, they already have a go-to freelance copywriter. Or they do their...
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Finding Your Best B2B Target Market
Date: November 2 2018 Time: 3:00 p.m., Eastern Time Topic: The 4 Essential Filters for Finding Your Best B2B Target Market Presenter: Ed Gandia In this interactive live event, Ed Gandia is going to...
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Reality Blog: Give Your Business a TIME Audit
Last month, I attended the 2018 AWAI Copywriting Bootcamp and Job Fair in Delray Beach, Florida. I’ve already signed up for next year’s event in May of 2019. This year was my fifth time attending the...
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Your First B2B Writing Project: 10 Success Tips
You’ve gotten your first B2B writing project. Congratulations! That’s worth celebrating. But once the initial excitement wears off, you might notice another emotion creeping in. Panic. Reality sets in...
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7 Tips to Shorten Copy without Losing Impact
If you’ve been a copywriter for any length of time, you’ve run into this problem. You’ve written some copy, but it’s too long to fit into the available space. How do you cut it down? Especially if your...
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B2B Writing Success Announces the 2019 Reality Blogger
Earlier this month, B2B Writing Success conducted a spec challenge for our 2019 Reality Blogger. We received a flood of entries from B2B copywriters in a wide variety of niches and with all levels of...
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Choosing an Invoicing App for Your Business
The eternal question: which invoicing app is best for you and your freelance writing business? Sure, you know you should be using one to send out professional-looking invoices and maybe even track your...
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Reality Blog: Another Option for Your B2B Niche
Finding a B2B niche or target market is a daunting task for many new writers. Just as important as what to write is who to write for. It’s no secret that specialists in an industry will make more money...
View ArticleVideo Tip: The Next Step with Your Prospect
Date: November 30 2018 Topic: Video Tip: The Next Step Presenter: Ed Gandia In this video tip, Ed Gandia explains his simple three-step process for addressing the next step with any prospect. When you...
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Reality Blog: Prospecting for Gold in your Inbox
It’s hard to believe, isn’t it? 2018 is coming to a close… and fast! And as I look back on my tenure as the B2B Writing Success Reality Blogger, I’ve seen some real progress in my business. Sure,...
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The Key First Step for Every Copywriting Project
You’ve landed a prime copywriting project. There’s just one question… Where do you start and how? Well, let me share an illustration… Before I became a full-time freelance copywriter, I worked in the...
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Reality Blog: An Audit of My Copywriting Business
As mentioned several times before, I was really moved by Ted Capshaw’s speech at the AWAI Copywriting Bootcamp this year. Ted is an excellent business and life coach. And a very good speaker, to boot....
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Attracting the Right B2B Clients with Loglines
Let’s be honest… We love some clients more than others. (That’s okay!) In fact, we’d do almost anything to duplicate those lovable, easy-to-work-with, pay-on-time clients. They are the ones who are the...
View ArticleNick Usborne: Short Form Copywriting Tips and More
Date: December 17 2018 Topic: Nick Usborne: Short Form Copywriting Tips and More Presenter: Nick Usborne In this video interview, Nick Usborne discusses copywriting tips for short form copy and also...
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Reality Blog: The Meaning of a Successful Writer’s Life
This is Part 2 of our deeper dive into the business self-audit as outlined by business and life coach Ted Capshaw. Last week, we took a closer look at the first two sections of the T.I.M.E. acronym:...
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Five Ways to Land Copywriting Clients using Twitter
Smart B2B companies use social media to talk with customers and watch their competitors. Seventy percent of those businesses log into Twitter to do it, Social Media Examiner’s 2018 report says. Why...
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Reality Blog: Copywriting Success by Keeping it Simple
It doesn’t seem possible, but 2018 will be over in a few days. And 2019, with all its potential for success, is just around the corner. Exciting times, no doubt. This is the last Reality Blog of the...
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