Ed Gandia: Should Every Prospect Become a Client?
Date: December 28 2018 Topic: Ed Gandia: Should Every Copywriting Prospect Become a Client? Presenter: Ed Gandia In this video tip, Ed Gandia discusses one simple change you can make to be more...
View ArticleReality Blogger Steve Maurer’s Wrap Party
Date: December 31 2018 Topic: Reality Blogger Steve Maurer’s Wrap Party Presenter: Steve Maurer After two great years, it’s time to wrap up Steve Maurer’s time as the B2B Reality Blogger. Join us as we...
View ArticleClik here to view.
Reality Blog: Meet the New Reality Blogger
This year, I have some big shoes to fill… Like all of you, I’ve enjoyed hearing from Steve Maurer as the B2B Writing Success Reality Blogger, and I’m honored to be taking up the title. Since you’re...
View ArticleClik here to view.
3 Ways to Respond to Requests for Lower Fees
Getting occasional pushback from clients on your copywriting fees is an expected part of the selling process. Now, when you’re fully booked, you can stand firm on your terms. But if you’re in the early...
View ArticleClik here to view.
5 Freelance Copywriting Success Tips for 2019
I have a confession. I’m a bit of a learning junkie. Well, maybe more than a bit. Where most people have home projects to purge clothes, I purge books, courses, and workshop materials. There’s no...
View ArticleClik here to view.
Reality Blog: What to Ask an A-list Copywriter
If you’ve ever attended a big event for B2B copywriters, like AWAI’s Bootcamp, then you’ve probably had the chance to meet and mingle with “A-list” writers, the kinds of writers who are already flooded...
View ArticleClik here to view.
How to Position Yourself as a B2B Social Media Expert
When social media first arrived in the form of MySpace, and then Facebook and Twitter, social media was primarily just that. Social. Then celebrities jumped on the bandwagon, and more and more people...
View ArticleClik here to view.
How to Show Your Expertise to Prospects
Picture this… You’re on a call with a potential client. You’re really excited at the opportunity to work with them when the dreaded question comes up. “Where can I see some of your copywriting...
View ArticleClik here to view.
Reality Blog: Goals and Habits for 2019
Last week, I discussed my ideas on how to get started as a B2B copywriter… And I really do believe there’s a lot of power in just getting started, even if you’re not quite sure where to start… But,...
View ArticleClik here to view.
Find Your Next B2B Copywriting Client Here
For new writers, it’s a leap of faith to believe that what they do moves them forward to getting their first B2B copywriting client. It is said that 30-50% of those looking for their first client will...
View ArticleClik here to view.
Ricki Linksman: Member Success Story
Date: January 28 2019 Time: 12:00 Noon ET Topic: Ricki Linksman: Member Success Story Presenter: Ricki Linskman In this member success interview, Charlotte Hicks talks with Ricki Linksman about her...
View ArticleEd Gandia: Why You Want to Be on the Backup List
Date: January 25 2019 Topic: Ed Gandia: Why You Want to Be On The Backup Copywriter List Presenter: Ed Gandia In this video tip, Ed Gandia explains what a prospect really means when they say they have...
View ArticleClik here to view.
Reality Blog: Turn Networking into Paid Projects
In-person networking can be one of the fastest, most efficient ways to meet and work with new clients. Now I realize for some of you, networking sounds intimidating. While no two B2B copywriters are...
View ArticleClik here to view.
The Quick and Easy Way to Create a Lead Magnet
Lead magnets (aka “buzz pieces”) are useful tools for freelancers. As a freelance professional, they can help you: Generate leads Position yourself as an expert (or as the obvious choice) Give...
View ArticleClik here to view.
Reality Blog: Boost Your Business Writing Articles
As a B2B copywriter, you’re probably well-trained in writing persuasive copy and marketing materials. And if your schedule is already completely full of projects… or, if you’re already meeting your...
View ArticleClik here to view.
B2B Writing Success Member Update — 1Q 2019
Date: February 11, 2019 Time: 12:00 noon Eastern Time Topic: B2B Writing Success — Member Update Presenter: Charlotte Hicks In the first Member Update of 2019 we’ll give you tips to help make your path...
View ArticleClik here to view.
Reality Blog: Using Your Storytelling Skills
A new potential client reached out to me via email the first time I was published on a big veterinary blog. They liked my article about client empathy, and wanted to connect because of it. This was...
View ArticleClik here to view.
How to Overcome the Fear of Getting Started
It’s a catch-22… confidence is hard when you don’t have any confidence. As a beginner copywriter, you may have experienced the fear of getting started. How to start. Where to start. Then you have to...
View ArticleEd Gandia: What You Can Outsource in Your Business
Date: February 22 2019 Topic: Ed Gandia: What You Can Outsource in Your Copywriting Business Presenter: Ed Gandia In this video tip, Ed Gandia discusses the tasks you can outsource in your freelance...
View ArticleClik here to view.
Reality Blog: The Joy of Tidying Up
How many times has something like this happened to you? The other day, I sat down at my desk to begin working on a big project… But, I couldn’t find the piece of paper where I had scribbled down my...
View Article