Reality Blog: Non-Copywriting Books for Copywriters
Reading books outside of the copywriting genre may help you boost your career as copywriter. Here are five to add to your reading list. The post Reality Blog: Non-Copywriting Books for Copywriters...
View ArticleHow to Show Off Your Portfolio and Sharpen Your Writing Skills
Writing every day is a proven way to sharpen your writing skills. Here’s a way to turn your articles into samples and make money from them too. The post How to Show Off Your Portfolio and Sharpen Your...
View ArticleSix LinkedIn Strategies to Get More Copywriting Clients
Are you using LinkedIn to its full potential? Discover how you can get more copywriting clients by leveraging LinkedIn. The post Six LinkedIn Strategies to Get More Copywriting Clients appeared first...
View ArticleThe Most Necessary Traits of Successful People
Developing one key trait (along with a few others) will help you push through any obstacles on your path to success. The post The Most Necessary Traits of Successful People appeared first on B2B...
View ArticleHow You Can Have More Than One Copywriting Niche
Here’s how you can specialize — without pigeonholing yourself into one niche — and why you might want to. The post How You Can Have More Than One Copywriting Niche appeared first on B2B Writing Success.
View ArticleHow to Write Compelling B2B About Pages for Clients
Have you ever read a B2B “About” page? Did it offer insight into the people behind the company or was it “corporate speak” heavy on jargon and missing the opportunity to connect with its customers? The...
View ArticleHow to Change Your Social Media Handles
How to change your social media handles (and why you’d want to) Since we live so much of our lives online today, many freelance B2B writers use their social media channels for professional...
View ArticleSimple Negotiation Strategies for B2B Copywriters
Let’s say a new client contacts you. And they need a white paper written by an expert like you. You’re excited to have a conversation with this potential client. And then it comes down to talking about...
View ArticleSix-Step Plan for a Successful First Prospect Interview
A prospect you’re excited to work with has agreed to an initial phone call. Congratulations! That’s a huge first step to landing a project. This doesn’t mean you have the project, though. To give you...
View ArticleHow to Evaluate Your Next Copywriting Projects
Being self-employed offers a ton of flexibility and freedom. You can take off when you want, work from your couch or the coffee shop, and run errands in the middle of the day. That’s the good part....
View Article5 Pitfalls to Avoid in B2B Copywriting
When you’re working your way towards a successful B2B writing career, you’re likely to stumble into a pitfall or two. You’re likely aware of some of these, including some of the basic ones to avoid:...
View ArticleAsk These 6 Questions to Write Stronger Copy
If you’ve been around copywriting circles for more than a few minutes, you know that we’re all about the benefits. Here’s an example… Does it mean more that your MP3 player can hold 64 MB OR that you...
View ArticleStreamline Your Copywriting Research to Increase Your Income
“A-list” copywriters often point out that the secret to writing great focused copy is not the writing at all. It’s the research. Solid, complete research can make writing your copy a lot quicker...
View ArticleEd Gandia: Launch your copywriting business in a strong economy
In this video tip, Ed Gandia tells you why now’s the time to get your writing business started. The post Ed Gandia: Launch your copywriting business in a strong economy appeared first on B2B Writing...
View ArticleUse These 6 Ways to Manage Copywriting Client Expectations
I learned a lot of important lessons in the early days of my freelancing business. There was the phone call where the guy asked, “So you’ll provide a social media strategy in your proposal?” “Hmm…...
View ArticleHow to make technical copywriting projects interesting
Very technical projects like white papers can be boring if the copywriter doesn’t take a few extra steps to improve readability and provide interesting content. The post How to make technical...
View ArticleThe LOI Way to Grow Your Business
Freelancers, you need clients to grow your business. Here’s a way to connect with prospects that’s easy and effective. The post The LOI Way to Grow Your Business appeared first on B2B Writing Success.
View ArticleMake Your New Client “Stick” with a Welcome Email
Avoid buyer’s remorse from your new client by using this welcome email template to communicate even before your project starts. The post Make Your New Client “Stick” with a Welcome Email appeared first...
View ArticleStorytelling in B2B Sales Copy
When you think of storytelling in B2B copy, you might think of case studies or customer success stories. And you’d be right. But the stories don’t stop there. Every piece of copy has the potential for...
View ArticleContent Writers: 3 Tips to Get More Work
Editors are looking for writers they can count on to provide a huge amount of content. If you follow these tips, you could become an editor’s go-to writer. The post Content Writers: 3 Tips to Get More...
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